by justinshimoon | May 28, 2020 | Blog, Justin Shimoon, Leadership
Businesses can’t grow without effective marketing strategies. Since there are a number of different marketing strategies, a business owner has to choose the ones that will help him or her reach the target audience. For example, a company offering retirement...
by justinshimoon | Apr 28, 2020 | Blog, Justin Shimoon, Leadership
Out of all the measurable metrics available to a business, marketing metrics are often the most confusing as many managers and sales teams have never run a digital campaign before and so are not aware of the many benefits digital marketing metrics can bring to their...
by justinshimoon | Mar 3, 2020 | Blog, Justin Shimoon, Leadership
For decades, small business owners lacked the overarching cybersecurity and data management tools enjoyed by their enterprise-level peers. Advances in technology continue to address and close that gap. Here are three trends that can help your business manage its...
by justinshimoon | Dec 10, 2019 | Blog, Justin Shimoon, Leadership
Oftentimes, when starting a business venture or pursuing a career, habits, not talents, create stumbling blocks. Understanding how to manage the moving parts in conjunction with self-discipline are keys to being successful in any field. For example, when there are...
by justinshimoon | Nov 13, 2019 | Blog, Justin Shimoon, Leadership
Success on social media begins with strategy. Social media marketing has changed the way brands do business, so it’s important to understand how to reach the right people at the right time. Whether someone is trying to build their brand from the ground up or trying to...
by justinshimoon | Oct 16, 2019 | Blog, Justin Shimoon, Leadership
“Why should I hire you?” is a question asked in practically every job interview. As simple as it is, the interviewee’s answer could make or break the chance of obtaining the job position. Within this question is the underlying curiosity of what makes...
