Justin Shimoon’s Blog
Small Business Marketing Resources
There are many useful small business marketing resources available. Marketing is the process of promoting and selling your products or services to consumers. In most businesses, marketing is a key factor on which the business's success depends. This article reviews...
How to Better Utilize Facebook Ads
Many businesses have been able to become successful off the back of Facebook's advertising system. However, some businesses don't know how to become successful on Facebook. Rather than sticking with what businesses know about traditional advertising, they need to...
How to Market Your Business on Instagram
The creation of Instagram revolutionized the art of sharing photos online. In a single month, at least 1.16 billion users are active on the website. Building an influential brand on Instagram requires a lot of hard work and innovation, but can pay off in spades. Here...
Content Marketing Tips
Once you've created content you're satisfied with, it's time to upload it to the internet. That often isn't the end of the puzzle though, as you're likely going to want to find ways that you can spread your content to interested people browsing the internet. It can be...
How to Best Utilize Social Media as a Marketing Tactic
Running contests can help improve engagement and can be an effective marketing strategy. By participating in a companies social media contests, customers will naturally share these events with their friends and help provide your company with further outreach. Prominent media publications can also write articles about the contest if the prizes are unique. Simultaneously while great for outreach, these contests can also be helpful to grow their social media following. For example, they can tell contestants to tag their friends and click the follow and share buttons.
Email Marketing Tips for Small Businesses
It may seem like common sense, but there is one simple reason why you should change your subject lines more often: to get more subscribers. When you change your subject lines frequently, subscribers will notice your emails. And when they notice your emails, the chances are that they will at least open and read some of them.
5 Compulsory Content Marketing Channels to Use in 2021
5 Compulsory Content Marketing Channels to Use in 2021 A new year always presents fresh possibilities for content marketers. This year, businesses should move their marketing endeavours in a positive direction to attain accurate audiences. Most content marketers spend...
Boost Your Digital Marketing Skills This Winter
If you're like many professionals tasked with driving an online marketing platform for a brand or product, 2020 was a challenging year for you. Things are constantly changing in these crazy and uncertain times, so whether you're building a social media audience or...
The Importance of Agility in Digital Marketing
Although digital marketing has precise goals that have not changed over the years, the methods of pursuing these goals keep on changing. Marketers are required to distribute content across various new technologies and implement marketing campaigns in real-time. For...
The Role of Digital Entrepreneurs
The role of digital entrepreneurs is changing in the post-pandemic world with more opportunities available to them. This means those that are interested in entrepreneurship will have more opportunities without the start-up costs that once might have prevented them...